What is ICO?


An Initial Coin Offering (ICO) is a fundraising method that is commonly used by cryptocurrency startups and companies in a bid to raise funds for their new projects. It involves accepting funds in the form of Bitcoin, ETH or any other crypto or fiat currencies in exchange for the company’s own cryptocurrency sold as a “token”.

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Initial Coin Offering (ICO)
ICO Marketing Company

SAG IPL Takes On The Mission of Elevating Your ICO's Visibility to New Heights

Marketing is one of the crucial and vital parts to make an ICO reach to the target audience to ensure it results in success. You cannot expect investors to start buying your ICO tokens without first knowing all about it. This is where ICO marketing comes in.

We at SAG IPL manage the responsibility of making your ICO famous by spreading good words about it, growing user interest in your token and telling people why they should invest in the project. We are SAG IPL, a leading and highly trusted ICO Marketing Agency that helps businesses with customized and results-driven ICO marketing strategies to make their token sales a success. When it comes to ICO Marketing, we are all-inclusive with a great and experienced team and the ability to craft the best marketing strategy based on your unique ICO goals. We will help widen your ICO reach through our tailor-made marketing strategies that involve both on-page and off-page marketing to gradually improve the credibility, scope and reach of your campaign and get it more leads and conversion.

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ICO Marketing Services


In digital marketing ‘what works today will be obsolete tomorrow’. But creativity changes, it only evolves. At SAG IPL we pride in a team of digital geniuses that hold expertise in all verticals of ICO marketing with elan. ICO’s have changed the rules of crowdfunding and so the need for SAGIPL PEER (Planning Execution Examination Replanning) Marketing Strategy for ICOs. Our ICO Marketing services suit covers a range of services including the following ones:

ICO Development

ICO Development

Creating an attractive, user-friendly and content-rich website for your ICO is the first step to bring and retain investors.

Market Research

Market Research

We will build a powerful ICO marketing strategy based on in-depth research of the market, target audience and competitors.

ICO Listing

ICO Listing (Premium + Free)

Helping your ICO connect with a large number of potential investors by listing it on all the popular and leading ICO listing sites.

Social Media Marketing

Social Media Marketing

Creating and promoting ICO profiles on all the leading social media platforms to boost the project visibility, reach and engagement.

Press Release Management

Press Release Management

Improving the reach and credibility of your ICO with strategic press releases on authority crypto sites in your niche.

Email Marketing

Email Marketing

Using target emails and direct messaging to tell investors about your project, make them check it out and even invest in it.

Influencer Marketing

Influencer Marketing

Reaching out to influencers in the ICO industry to ask them to talk about your project and help build a good repo among the investors.

Search Engine Optimisation

Search Engine Optimisation

Using white-hat SEO techniques to gradually improve the off-page reputation of the ICO and increase the search engine rankings.

Community Management

Community Management (Telegram & Bitcointalk)

Writing and talking about your ICO and project on popular crypto communities to build interest among the existing platform users.

Content Development

Content Development (Writing & Designing & Video)

Using the power of relevant and high-quality content (blogs, articles, videos, etc.) to spread the ICO across the internet.

Programs

Programs (Airdrop, Bounty, Referral, Sponsored Content)

Free token distribution campaigns and programs to raise awareness among the community and build a strong base for your ICO.

Pay Per Click

Pay Per Click

We may also use paid marketing strategies such as Pay-per-click, as and when needed, to acquire more audience quickly for the ICO.

ICO Marketing Packages & Pricing India


ICO marketing refers to the promotion of an ICO (Initial Coin Offering) on behalf of the cryptocurrency company holding the ICO with the aim to increase its limit to more potential investors and bring more leads to the sale event. The growing popularity of cryptocurrency has led to a lot of competition in this market. New crypto startups are launching their tokens on an almost daily basis. It can be frustrating to search and bring the right customers to your ICO event. We can help you with that.

Choose from our package options as per your requirements and budget.

Packages Basic
500 USD/Month
Advanced
1000 USD/Month
Premium
1500 USD/Month
Community Marketing
Bitcointalk no yes yes
Litecoin Forum no yes yes
AltcoinTalks no yes yes
Bitcoinforum no yes yes
Cryptocurrencytalks no yes yes
Bitcoingarden no yes yes

* The cost of paid marketing campaigns is extra.

* The cost of content writing is extra for basic plan.

As a professional ICO marketing agency, SAG IPL can help you increase the popularity of your crypto coins and attract more customers to your ICO sale events. We also offer ICO creation and optimization services, including white paper creation, website creation and more, but all that is exclusive of the marketing package.

This process is all about promoting your product and ICO campaign in every way possible including the ultimate aim to generate more leads. This is precisely what our packages have designed for.

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Post ICO Management


Once your ICO is successfully finished, it’s crucial to properly and systematically manage the distribution of the funds raised. As a reputed ICO Marketing company, we also offer additional services. We will help you achieve your business targets with strategic planning and processes, such as:

Talent Acquisition

Talent Acquisition

A project is only as good as the people behind it. Our team of HR experts will help you find and recruit the perfect team for your project.

Financial Management

Financial Management

Once your ICO is complete, we will help manage your finances and funds through proper planning to ensure the best distribution.

Consulting

Consulting

Besides helping you build a great team for your project, we will also be there to consult and help you make decisions at every step.

Product Development

Product Development

The value of your token depends on your product’s performance. Our post-ICO strategy will ensure you get a great product for high efficiency.

Marketing

Marketing

Our digital marketing team can manage the marketing and promotion of your product or platform during and after the development is finished.

Future Business Development

Future Business Development

Besides helping you raise funds from ICO, we will continue to guide you to build a strong, long-term business through efficient solutions.

ICO Marketing Resources We use


Since the ICO industry is still in infancy, there are not many resources that one can use for marketing. Over the years and through research, we have found out the resources that best work for the marketing of an ICO. We use the same to generate buzz, leads and traffic to your ICO campaigns.

Reddit

Reddit

A large community of subject-matter experts who helps us identify the right target audiences and promote your ICO to them. We use crypto subreddits to talk and build interest among the investors.

Telegram

Telegram

It’s not just a messaging app, but a very secure and private platform for ICO marketers to connect with potential audiences, discuss new projects, build interest and provide solutions to queries in real-time.

BitcoinTalk.Org

BitcoinTalk.Org

The top cryptocurrency community containing thousands of professional blockchain developers and investors. Regular posting and discussing your ICO on the BitcoinTalk platform will result in huge buzz and traffic.

Facebook

Facebook

The world-famous social networking site is known for hosting millions of users. It gives us a ready-to-use platform to market your ICO, talk with potential investors and build a strong interest in the community.

Why Choose SAGIPL For ICO Marketing


Having a powerful marketing team and huge experience in ICO marketing enables us to serve our clients with the best, tailor-made marketing strategies that are designed to bring results.

Simplified Process

Simplified Process

We won’t make things too complicated for you. A simple marketing strategy that is implemented in the best way will bring 100% results.

Worked With 20+ ICO Projects

Worked With 20+ ICO Projects

Having worked with multiple ICO projects in diverse industries makes us uniquely able to understand and cater to your specific ICO goals.

Account Manager

Account Manager

With SAG IPL, you get a dedicated account manager who will take care of all your needs, from talking to the team to giving instructions, seeking reports and providing feedback.

Experienced Team

Experienced Team

Thanks to a wonderful team of skilled and experienced ICO marketers, we continue to deliver high-quality ICO marketing services and solutions to clients worldwide.

Good Market Understanding

Good Market Understanding

Being in the industry for nearly 10 years, we have accumulated a great understanding of how the ICO market works and what makes a new ICO succeed.

On-time Support

On-time Support

Have a question or query, or need to consult with an expert? You can connect with us via email, Skype, phone or Whatsapp at any time.

9 Key Steps to Supercharge Your ICO's Promotion

Marketing is the backbone of any successful ICO, from captivating content creation to strategic social media marketing, you need a winning formula. With our 9 proven practices, we'll catapult your project into the spotlight.


  • Attractive and Spontaneous Website

    Kickstart Your ICO with Community Engagement

    Community building is the key to successful crypto project marketing. A strong and involved community not only spreads the idea but also serves as a platform for updates and maintaining public relations. Strategies like AMAs, contests, and Q&A forums, are effective ways to build an ICO community. SAG IPL establishes interaction and encourages members to give feedback and contribute to creating a thriving, connected project journey.

  • Dealing with the Quality Content

    Leverage Airdropping Technique

    Airdropping is the secret weapon for promoting ICO at a faster pace. Offering free tokens is an easy way to attract interested participants to spread the word about ICO like wildfire. Airdrops also cultivate compassion among members. Free tokens connect them to the project emotionally and encourage them to invest further and spread your existence to others. A well-executed airdrop is just one piece of a comprehensive marketing strategy but still holds immense importance.

  • White paper Drafting

    Conduct PR Campaigns

    Running a PR campaign for ICO marketing secures coverage in top publications. It is the best idea to skyrocket ICO awareness and attract the right buyers. SAG IPL runs a successful ICO PR campaign that yields great popularity for the ICO. Strategic public relations efforts can be the key to a thriving initial coin offering (ICO). PR campaigns help in positioning an ICO project as an industry leader.

  • Join Communities

    Hire a Crypto Marketing Agency

    Promoting ICO projects effectively requires a professional crypto marketing agency. Professionals are adept at the latest market insights, network access, and expert strategic execution. Stand out in the competitive ICO space and maximize your impact. Collaborate with the best agency like SAG IPL which excels in all the services mentioned above. Elevate your marketing efforts and achieve a successful ICO with the best crypto marketing agency.

  • Collaborating with an Influencer

    Boost ICO Success with Bounty Campaigns

    Bounty campaigns are a strategic ICO marketing tool, rewarding individuals for tasks that promote the ICO. Developers play a vital role in identifying bugs and enhancing project security, hence incentivizing them through bounty campaigns is a great idea. Similarly, it can be provided to translators as well who make the project accessible to non-English speakers, expanding its global reach. Managing an effective campaign can be challenging, so consider partnering with an experienced ICO marketing agency.

  • Bounty Programs

    Create ICO Explainer Videos

    Studies show that around 53% prefer watching videos, making them a must-have in your ICO marketing campaigns. Many projects have leveraged the power of ICO explainer videos. Through this strategy, they simplify crypto concepts and reach a wider audience. Explainer videos offer visual appeal and simplify complex information, while video testimonials and interviews can fuel your campaign. Don't miss out on the advantages of this dynamic marketing strategy for your ICO.

  • Attractive and Spontaneous Website

    Leverage Influencer Marketing

    Influencer marketing is a game-changer in ICO promotion. Influencers, with their loyal followers, can shape opinions and instill awareness in their minds. To make the most of this strategy, choose influencers whose audience aligns with your target market. Provide them with complete information about your ICO. They should understand the technology and project benefits. Decide their fees favoring your budget, content style, demographics, and engagement rates. Select influencers who genuinely resonate with their audience maintaining trust.

  • Attractive and Spontaneous Website

    Blue Chip Networking

    Networking is one of the top techniques of ICO marketing, and LinkedIn is the ultimate platform for building networks. Use tools like Linked Helper to connect with influencers, sponsors, and partners. Attend crypto conferences for face-to-face interactions with investors and advisors. Engage in online forums to stay updated and share expertise. Remember, networking is about mutual benefits and adding value. Build trust, support, and shared goals to create a solid foundation for your ICO's success.

  • Attractive and Spontaneous Website

    Produce Whitepaper

    Your whitepaper is a powerful tool to establish legitimacy and attract investors. It should cover essential details, from team credentials to funding requirements, token distribution, and social responsibility. Address how you handle illegal activity. Remember, an effective whitepaper balances informative content with stunning design and visual components. Seamlessly integrate information without affecting the overall presentation and its intention. Create a whitepaper that captivates and convinces, setting the stage for ICO's success.

Advanced ICO Marketing Strategies For Your Success


Niche Targeting for ICO Marketing

Niche Targeting for ICO Marketing

A big change in ICO marketing is that, Instead of trying to reach everyone, ICO marketing is now focusing on specific groups of people. This makes the marketing more personal and effective. ICO marketing services are using advanced tools to find and connect with the right investors.

Compliance and Regulation Focus

Compliance and Regulation Focus

As the world of cryptocurrency grows, following rules and regulations has become very important for ICOs. Marketing campaigns must follow legal rules to avoid problems. ICO marketing services are making sure they understand these rules so that their clients’ marketing efforts meet all the necessary standards, which can be different in different places.

Gamification of ICOs

Gamification of ICOs

Some ICOs are making their marketing more fun and engaging by adding game-like elements. This could include token sales that feel like games, where investors can get rewards or discounts for taking part in activities related to the ICO.

NFT Integration

NFT Integration

Non-Fungible Tokens (NFTs) are becoming popular not just in art and gaming, but in other areas too. Some ICOs are looking at ways to use NFTs in their marketing campaigns to give special rewards to investors.

Data-Driven Decision Making

Data-Driven Decision Making

Data analytics is very important for successful ICO marketing. ICO marketing services are using advanced tools to track how well their campaigns are doing, and make changes based on what the data tells them.

Diversification of Fundraising Methods

Diversification of Fundraising Methods

ICOs are a common way to raise funds, but other methods like Security Token Offerings (STOs) and Initial Exchange Offerings (IEOs) are also becoming popular. ICO marketing services are learning about these different methods to offer more options.

Deeper Community Involvement

Deeper Community Involvement

Having a strong community around an ICO is very important. ICO marketing is now focusing more on getting the community involved. ICO marketing services are helping manage the community by moderating forums, answering questions, and organizing events to keep the community interested and informed.

Increased Transparency

Increased Transparency

Being open and honest is key to building trust in the crypto community. ICOs are now making sure they share detailed information about their teams, technology, and progress. ICO marketing services are helping to create messages that show this transparency and authenticity to potential investors.

DeFi Integration

DeFi Integration

Decentralized Finance (DeFi) is becoming more popular in the crypto world. ICOs might start working with DeFi projects in 2023-2024. This could help ICOs reach more DeFi users and make their offerings more valuable. DeFi integration could include things like token swaps, liquidity mining, or using DeFi platforms to raise funds.

AI-Powered Analytics

AI-Powered Analytics

AI and machine learning are going to be very important for ICO marketing. They can look at a lot of data quickly and spot trends before others do. This helps ICOs make good marketing choices. They can predict how the market will feel and make the most of their advertising budget. So, AI-based analysis is going to be a major part of ICO marketing tools.

Cross-Chain Compatibility

Cross-Chain Compatibility

More and more ICOs are starting to use different blockchains to reach more people. This lets them use the best parts of each blockchain and get their project in front of more people. Being able to work with different blockchains also makes it easier to buy and sell ICO tokens and gives investors more choices.

Transparency

Transparency

Investors in crypto want to know everything about a project before they invest. In 2023-2024, they will want to know even more about the project details, how the tokens work, and who is on the team. ICO marketing must focus on being clear and open. They must share all information about the project’s goals, progress, and finances.

Complete Blockchain Services on a Single Click


Crypto Marketing

If you desire to make your crypto project the next big thing, Hire SAGIPL as a trusted marketing partner.

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IGO Marketing

Ready to launch your next game with a bang? Our marketing experts will help you attract players and investors to your IGO.

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IDO Marketing

Ready to launch your IDO? Let our expert team help you make a splash in the market.

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STO Marketing

With our data-driven STO marketing tactics, you can make informed decisions and maximize your potential.

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IEO Marketing

Our team of marketing experts will help you position your IEO for maximum impact and visibility.

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NFT Marketing

A Newly minted Digital Art NFT will attract no one if they are not able to find it- let us help you sell your NFTs to the right audience.

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Web 3.0 Marketing

We specifically customize our Web 3.0 marketing approach for your business. To help you in building a loyal community of supporters.

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Exchange Marketing

Our marketing experts will help you create a strong, recognizable brand that resonates with traders and sets you apart from the competition.

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Cryptocurrency and ICO Marketing Process


Cryptocurrency and ICO market is getting louder and cramped with each passing day. The current year has already witnessed 1132 ICO launches. These are staggering numbers and one cannot rely on traditional marketing channels alone for visibility in the ICO crowd. From the ideation to the token distribution, ICOs demand a well thought out online marketing plan coupled with traditional and auxiliary digital strategies to yield skyrocketing results. If you believe that ‘keywords’ would effectively increase ranking, you could not have been more wrong. Our Initial Coin Offering advertising tactics are designed to help you launch and run a successful cryptocurrency.

Building a strategy
Building a strategy

Based on the initial analysis of your project and ideas, we create an ICO marketing strategy for your Initial Coin Offering campaign. That will contain details roughly discovering and bearing potential customers to your business, building a community for your coin, and meeting with potential investors.

Execution of Strategy
Execution of Strategy

The execution part involves many things, including the SEO-optimization of your website, introducing your crypto-coin to the market through news articles and white papers, introduction video, PPC on Google and other platforms, building an email list and social media to promote your product further.

Analysis and Replanning
Analysis and Replanning

After the successful implementation of a strategy, you will start seeing results in some time. Our advertising executives will analyze these results for performance to see whether our efforts are in the right direction. If not, we conduct more analysis and transform the strategy for better productivity.

Web Development
Web Development

At this stage, our expert developers will build robust code, database and CSS to enable functionalities on your website.

Launch
Launch

The website is tested through several mechanisms and then delivered to the client for approval or launched in a pre-discussed manner.

FAQs Related to ICO Marketing Services

Here are a few questions about ICO marketing services clients generally ask to our team members.

ICO and IEO are two different types of fundraising methods for blockchain projects. These are different in concept and implementation and are ideal for different kinds of projects. While ICOs are generally open to the public, IEOs are limited to the members of a particular exchange. So, if you are looking for more exposure, ICO is the way to go.

The ICO industry is very competitive. Moreover, investors do not simply trust a new project to invest in it. We will help you build a much-needed foundation through rigorous marketing, which will get your ICO more exposure and reach and help educate investors about the unique things you have to offer. Ultimately, you will get more traffic, leads and investment.

No, but it’s recommended. If you already have a product prototype or MVP, it gets easier for the target audience to trust you. There are hundreds of ICO projects out there. A prototype will make you stand out and help build trust around the project.

We will help you get listed on a number of top ICO listing sites, including but not limited to ICObench, Coincodex, Coinschedule, Cryptoslate, ICOmarks, etc. Listing on these popular ICO sites will give your project the much-needed exposure in the market. Also, we will optimize your ICO listing to help it rank higher on the websites.

We have worked with ICO projects in a wide variety of industries, which include digital identity, healthcare, finance, solar power, crypto mining, SMEs, among others.

Yes, we will create and manage separate, official project channels on all the leading community websites such as Bitcointalk, Reddit and Telegram and use them to market your ICO to potential audiences and help investors with their questions.

Yes, we also offer post-ICO management services, which involve team hiring, product development, marketing, funds management and other services. Through our post-ICO marketing services, we will help you get the most out of your ICO fundraising and convert ideas into real products.

A website will act as an online brochure for your ICO campaign. It will contain information about your project, ICO, sale duration, bonus, roadmap, future plans, team, etc., which potential investors can read to gain important knowledge about the project. Also, a website will help you build authority in the ICO market.

We may, depending on the type of ICO package you are choosing. We have dedicated ICO content writers who can build targeted marketing content for your ICO promotion via email marketing, guest blogging, press release, social media marketing, etc.

You’ll start seeing results in just a few days once we start working. We will work on both your search engine rankings and off-page marketing to improve the overall ICO reputation and bring traffic to your ICO site. It takes at least a month to build a strong foundation for ICO, so we recommend starting ICO marketing at least one month before the ICO date.

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